Too Faced
Too Faced offers 1 product on QuickRatey across Beauty & Personal Care, with an average QuickRatey score of 85/100 and recurring certifications including Cruelty-Free, Vegan.
Standards & certifications
Listed credentials appearing across Too Faced's product range.
Score breakdown
Average scores across our scoring pillars.
- Animal Welfare100/10
- Sourcing85/10
- Transparency82/10
- Labor80/10
- Environment80/10
Categories covered
Where Too Faced shows up across our directory.
- Beauty & Personal Care1
What reviewers highlight
Strengths mentioned most often across Too Faced's products.
- ✓Provides a natural, radiant finish that looks like real skin and photographs beautifully.
- ✓Wide shade range with 35 shades that cater to diverse skin tones and undertones.
- ✓Hydrating formula with hyaluronic acid that does not settle into fine lines.
- ✓Long-wearing—lasts up to 12 hours with minimal touch-ups needed.
Sustainability commitments
"Packaged in a recyclable glass bottle and outer carton made from 30% post-consumer waste. The brand offsets carbon emissions through reforestation partnerships."
Products from Too Faced
Too Faced Born This Way Natural Finish Longwear Liquid Foundation offers medium-to-full, hydrating coverage and is a top-rated cruelty-free foundation for everyday wear.
Too Faced — frequently asked questions
Is Too Faced a good brand?
QuickRatey scores every Too Faced product we track from 0–100 using Quality, Value, User Experience and Brand & Trust. The average of those scores, shown on this page, is the fastest way to judge Too Faced against rivals in the same category.
How does QuickRatey rate Too Faced?
Independently. We combine verifiable signals — certifications, materials, warranty and repairability, recall and controversy history, price-to-performance and aggregated owner sentiment. Brands cannot pay for a score or placement.
What are the best alternatives to Too Faced?
See /alternatives/too-faced for same-category products that match or beat Too Faced on overall score, often at a lower price.
Where can I buy Too Faced products?
Each product page links to current retailer listings. Some links are affiliate links, which fund the research but never influence a score.
How to evaluate Too Faced products
This page describes the 1 Too Faced products currently listed on QuickRatey, not the company’s entire catalogue. Check the individual product rather than treating a brand average as an endorsement of every model.
Same-category alternatives are not necessarily direct replacements. Compare the original model's essential features, dimensions and ongoing costs before switching brands; a higher score alone does not establish compatibility.
Shortlist at a glance
| Product | Score /100 | Recorded price (USD) | Listed strengths or limitations |
|---|---|---|---|
| Too Faced Born This Way Natural Finish Longwear Liquid Foundation — Too Faced | 73 | $42.00 | Best for normal to dry skin types who want a medium-to-full coverage, hydrating liquid foundation with a natural, radiant finish. |
Scores are QuickRatey assessments, not customer star ratings. Missing prices or specifications are unknown, not zero. Check the current retailer listing before purchase.
What to check before choosing
| Factor | Check before buying | Why it matters |
|---|---|---|
| Fit for the task | Match size, capacity and compatibility to the job you need done. | A higher overall score cannot compensate for a missing essential requirement. |
| Total ownership cost | Include refills, accessories, shipping and maintenance in your budget. | The lowest upfront price is not always the lowest cost over regular use. |
| Evidence and aftercare | Read product-specific sources, warranty exclusions and return conditions. | Brand claims and broad rankings are starting points, not guarantees for an individual purchase. |
Read the evidence, not just the score
Quality, Value, User Experience and Brand & Trust measure different trade-offs. The default weights are 30%, 25%, 25% and 20%; category overrides can differ. A close score gap is less useful than a clear advantage on the factor you care about. Look at the product's recorded specifications, drawbacks and source links, and distinguish a manufacturer's claim from independent testing.
Build a realistic shortlist
- Remove options that miss an essential size, compatibility or safety requirement.
- Compare two or three remaining options on total cost and the drawbacks you can accept.
- Confirm the exact variant, warranty and return terms with the seller.