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The Ordinary

The Ordinary offers 9 products on QuickRatey across Beauty & Personal Care, with an average QuickRatey score of 88/100 and recurring certifications including Cruelty-Free, Vegan, Non-GMO.

Score avg 88 9 products Price $ · $$ · $$$ · $$$$
The Ordinary

Standards & certifications

Listed credentials appearing across The Ordinary's product range.

Cruelty-Free ×9Vegan ×9Non-GMO ×4EWG Verified ×4Leaping Bunny ×4

Score breakdown

Average scores across our scoring pillars.

  • Animal Welfare98.9/10
  • Transparency92.2/10
  • Sourcing86.7/10
  • Environment85.9/10
  • Labor83.1/10

Categories covered

Where The Ordinary shows up across our directory.

  • Beauty & Personal Care9

What reviewers highlight

Strengths mentioned most often across The Ordinary's products.

  • ✓Affordable
  • ✓High concentration of Vitamin C
  • ✓Gradually releases hyaluronic acid
  • ✓Gentle on sensitive skin
  • ✓Effective anti-aging
  • ✓Efficient hydrator

Sustainability commitments

"Recyclable packaging, cruelty-free, vegan."

"The Ordinary is committed to using sustainable ingredients and packaging."

"It's vegan, cruelty-free, and has minimal, recyclable packaging."

Products from The Ordinary

The Ordinary Vitamin C Suspension 23% + HA Spheres 2%
75
Quality
—
Value
—
UX
—
Brand
95
Cruelty-FreeVegan
4.5 (1,579)

The Ordinary's Vitamin C Suspension 23% + HA Spheres 2% is a powerful, affordable serum that's perfect for those looking to brighten and tighten their skin.

The Ordinary Bakuchiol 1% Retinol Alternative Serum
75
Quality
—
Value
—
UX
—
Brand
95
VeganCruelty-FreeNon-GMO
4.6 (2,500)

The Ordinary Bakuchiol 1% Retinol Alternative Serum, great for sensitive skin.

The Ordinary Hyaluronic Acid 2% + B5
74
Quality
—
Value
—
UX
—
Brand
92
Cruelty-FreeVeganEWG Verified
4.5 (12,400)

Get plump, smooth skin. Best for those who want a lightweight serum that hydrates & smooths fine lines.

The Ordinary Granactive Retinoid 2% Emulsion
74
Quality
—
Value
—
UX
—
Brand
89
VeganCruelty-FreeLeaping BunnyEWG Verified+1 more
4.5 (14,000)

The Ordinary Granactive Retinoid 2% Emulsion: Best for those seeking an affordable, vegan-friendly retinoid product.

The Ordinary Vitamin C Suspension 23% + 2%HA Spheres
74
Quality
—
Value
—
UX
—
Brand
88
VeganCruelty-FreeNon-GMO
4.5 (6,586)

The Ordinary's high-potency Vitamin C Suspension is ideal for experienced users seeking brightening & smoothing. 🌞👅

The Ordinary Hyaluronic Acid 2% + B5 (with Ceramides)
73
Quality
—
Value
—
UX
—
Brand
87
Cruelty-FreeVeganEWG VerifiedNon-GMO
4.5 (1,000)

Discover The Ordinary's Hyaluronic Acid serum, an affordable yet effective vegan pick for hydrated, plumper skin.

The Ordinary Glycolic Acid 7% Exfoliating Toner
72
Quality
—
Value
—
UX
—
Brand
82
VeganCruelty-FreeLeaping Bunny
4.6 (12,450)

The Ordinary Glycolic Acid 7% Exfoliating Toner is a powerful alpha hydroxy acid solution and is worth it for anyone seeking smoother skin texture and improved radiance.

AHA 30% + BHA 2% Peeling Solution
72
Quality
—
Value
—
UX
—
Brand
82
VeganCruelty-FreeLeaping BunnyEWG Verified
4.6 (12,500)

The Ordinary AHA 30% + BHA 2% Peeling Solution is an advanced exfoliating treatment that is worth it for anyone seeking a professional-level facial peel at home.

Niacinamide 10% + Zinc 1%
72
Quality
—
Value
—
UX
—
Brand
82
VeganCruelty-FreeLeaping Bunny
4.6 (12,500)

The Ordinary Niacinamide 10% + Zinc 1% is a high-strength vitamin and mineral formula that is a great value for those looking to visible reduce skin congestion.

Showing 1–9 of 9

The Ordinary — frequently asked questions

Is The Ordinary a good brand?

QuickRatey scores every The Ordinary product we track from 0–100 using Quality, Value, User Experience and Brand & Trust. The average of those scores, shown on this page, is the fastest way to judge The Ordinary against rivals in the same category.

How does QuickRatey rate The Ordinary?

Independently. We combine verifiable signals — certifications, materials, warranty and repairability, recall and controversy history, price-to-performance and aggregated owner sentiment. Brands cannot pay for a score or placement.

What are the best alternatives to The Ordinary?

See /alternatives/the-ordinary for same-category products that match or beat The Ordinary on overall score, often at a lower price.

Where can I buy The Ordinary products?

Each product page links to current retailer listings. Some links are affiliate links, which fund the research but never influence a score.

How to evaluate The Ordinary products

This page describes the 9 The Ordinary products currently listed on QuickRatey, not the company’s entire catalogue. Check the individual product rather than treating a brand average as an endorsement of every model.

Same-category alternatives are not necessarily direct replacements. Compare the original model's essential features, dimensions and ongoing costs before switching brands; a higher score alone does not establish compatibility.

Shortlist at a glance

How to evaluate The Ordinary products: comparison of listed product records
ProductScore /100Recorded price (USD)Listed strengths or limitations
The Ordinary Vitamin C Suspension 23% + HA Spheres 2% — The Ordinary75$9.80Best for those looking to brighten and firm their skin with a high concentration of Vitamin C.
The Ordinary Bakuchiol 1% Retinol Alternative Serum — The Ordinary75$9.80Best for those with sensitive skin or retinol beginners.
The Ordinary Hyaluronic Acid 2% + B5 — The Ordinary74.4$6.80Ideal for anyone looking to hydrate and smooth their skin affordably.
The Ordinary Granactive Retinoid 2% Emulsion — The Ordinary73.8$9.80Best for budget-conscious shoppers seeking an effective, vegan-friendly retinoid product.
The Ordinary Vitamin C Suspension 23% + 2%HA Spheres — The Ordinary73.6$5.90Best for experienced users seeking high potency vitamin C treatment for brightening & smoothing. 🌞👅

Scores are QuickRatey assessments, not customer star ratings. Missing prices or specifications are unknown, not zero. Check the current retailer listing before purchase.

What to check before choosing

Practical buying checks for this shortlist
FactorCheck before buyingWhy it matters
Fit for the taskMatch size, capacity and compatibility to the job you need done.A higher overall score cannot compensate for a missing essential requirement.
Total ownership costInclude refills, accessories, shipping and maintenance in your budget.The lowest upfront price is not always the lowest cost over regular use.
Evidence and aftercareRead product-specific sources, warranty exclusions and return conditions.Brand claims and broad rankings are starting points, not guarantees for an individual purchase.

Read the evidence, not just the score

Quality, Value, User Experience and Brand & Trust measure different trade-offs. The default weights are 30%, 25%, 25% and 20%; category overrides can differ. A close score gap is less useful than a clear advantage on the factor you care about. Look at the product's recorded specifications, drawbacks and source links, and distinguish a manufacturer's claim from independent testing.

Build a realistic shortlist

  1. Remove options that miss an essential size, compatibility or safety requirement.
  2. Compare two or three remaining options on total cost and the drawbacks you can accept.
  3. Confirm the exact variant, warranty and return terms with the seller.